New
Invention Is Just In Time For Baby Boomers
The iBEAM™ Optical Timepiece – with a pop-up magnifying lens and
built-in flashlight – has captured
the attention of millions of Americans aged 50 and over who
suffer from presbyopia (inability to focus near in). It’s also
captured the attention of watch companies worldwide, a number of
big catalog companies like Herrington and FirstSTREET, and
catalog/retailer Brookstone. The watch retails for $99 and
debuts in time for Father’s Day and Graduation.
FOR IMMEDIATE RELEASE:
Carmel, CA – May 9, 2005
With everything getting smaller – printing, dials, numbers,
micro chips, etc. -- the patented iBEAM watch with its pop-up
magnifying lens and built-in LED flashlight can help the tens of
millions of people suffering from shrinking type syndrome.
Now reading a menu or finding your way through a dark theatre
becomes so much easier with the push of a button—right on your
wrist. Oh, and it also tells time. www.ibeamtime.com.
With the iBEAM watch, necessity is the father of invention.
Chris McKay, the inventor and a Baby Boomer, explains that he
was fighting the signs of aging…like having to borrow his wife’s
reading glasses. He looked at his peers and noticed he was not
alone.
“Frankly, I didn’t want to have someone else have to read the
menu to me… and I looked ridiculous in my wife’s reading
glasses,” says McKay. “So it occurred to me to add reading
features to something that I’m never without -- my wristwatch.
And that’s the beauty of it, it never leaves my wrist.”
The iBEAM watch with a magnifying lens that makes type up to
five times larger, provides real solutions for our aging
population. Among them is John Magusa from Spring Lake, Michigan
who told iBEAM, “I have 10 watches and since I received the
iBEAM, it’s the only watch I wear.”
Small isn’t always a bad thing, though. A tiny micro-chip
imbedded in the watchcase allows for “hands-free” operation of
the flashlight. Users don’t have to hold the button in; the
light stays on automatically. A battery-saving device shuts off
the light automatically after 30 seconds. Another small device
activates the pop-up magnifying lens with the touch of a button.
And did we mention, it also tells time.
For a demo on how the watch works, visit:
www.ibeamtime.com.
CONTACT INFORMATION:
Pam Walters
iBEAM Technologies, Inc.
831-620-0417
pam@.ibeamtime.com
|
